NFL dads tackle 'daughter do's' in adorable Super Bowl ad

Image 1 of 3

Girls who spend quality time with their fathers become stronger women when they grow up. That's according to Pantene's group of Super Bowl 50 ads featuring NFL players from across the country.

The commercials show Saints tight end Benjamin Watson, Cowboys tight end Jason Witten and Steelers running back DeAngelo Williams styling "Dad-Dos" for their daughters' hair.

"You know what's easier for me? Running through a defensive line," Williams says while styling daughter Rhiya's pigtails. "Because I have help running through that defensive line."

"It's exciting to do something new, and spend this time with my daughter," Watson says--to which his daughter responds, "I'm excited. I'm a little nervous."

Catching a touchdown pass is a lot easier than making a beautiful braid," Witten said while putting a ponytail holder in 3-year-old Landry's hair.

"If you're a father and you only have so many hours in the day, maybe doing their hair is one of the things that you can do to connect with them," Watson said.

Sports