During Pride Month, business pressured to practice what they preach

Name: During Pride Month, business pressured to practice what they preach
Uploaded: 2021-06-17T03:56:46Z
Duration: 6 min 10 s
Description: June is Pride Month, but as businesses wrap themselves in the rainbow colors, are they practicing what they preach the other 11 months out of the year? Andrew Isen, founder of Winmark Concepts and an LGBTQ marketing expert, joined Jim on The Final 5 to explain how changing attitudes have changed the focus for advertisers.

June is Pride Month, but as businesses wrap themselves in the rainbow colors, are they practicing what they preach the other 11 months out of the year? Andrew Isen, founder of Winmark Concepts and an LGBTQ marketing expert, joined Jim on The Final 5 to explain how changing attitudes have changed the focus for advertisers.

By Jim Lokay

Posted June 16, 2021 11:56pm EDT